cereal Mascots losing integrity

Does anybody else remember a time when Lucky the Leprechaun would try to keep his lucky charms a secret from the children and they'd have to chase him down?

Now all he does is give the little fuckers a different type of marshmallow every once in awhile without them having to work for it at all.

Shame on you, Lucky. You're setting a bad example. Next thing you know the kids are going to be letting the Rabbit get his Trix and Fred is going to offer Barney some Pebbles. The cartoon cereal mascot world will be in shambles, and the only ones that keep their dignity are going to be Tony the Tiger and the Honey Bee, because they shared their cereal from the beginning without changing their principles.

***Update: I recently saw a commercial where The Coo-Coo for Cocoa Puffs Bird wouldn't share his cereal. What the fuck is this world coming to? It's like Bizarro Cereal world.